February 25, 2005

Tourism marketing group finds the Quads can't be found

A gathering of marketing types from the Quad Cities Convention and Tourism Board put their heads together and determined that the biggest tourism challenge facing the Quads is letting people know it exists.
The problem stems from the fact that the Quad Cities appears on no maps or highway signs saying "Here is the Quad Cities." They also raised the oft spoken of need for a unifying brand that would identify the area. Cited as problems as well were parochial feelings, the dividing effect of the river, and the fact that the Quad Cities has all but lost it's affordabability factor, which had always helped to attract visitors. In this day of corporate homogenation, it's nearly as expensive to vacation here as in the Chicago area, making competition tougher.

Perhaps some Dopesters have views on the best way to attract convention and tourism dollars to the area.

And I'd like to officially begin the "Come up with a snappy, descriptive, marketable name for the Quad Cities" contest.

(And "The Quad Cities: Where even the river runs the wrong way." doesn't count.)

All entries, serious or otherwise, are welcome. The winner will be picked after sufficient time has passed.

Story at Quad Cities Online


At 2/25/2005 12:10 PM, Anonymous Anonymous said...

Why don't we just call ourselves the "River Cities" and get on with it.

At 2/25/2005 12:24 PM, Blogger The Inside Dope said...

I like that name, but it brings with it the same problems that the Quad Cities has. Namely, how to brand an area composed of many cities, or even how to define it.

Good suggestion nonetheless.

At 2/25/2005 3:32 PM, Anonymous Anonymous said...

Deere Town

At 2/25/2005 4:14 PM, Blogger The Inside Dope said...


Hmmmmm I LIKE it.... It really rolls off the tongue. Absolutely the best so far. ;-)

At 2/26/2005 4:28 PM, Anonymous Anonymous said...

Hey, DOPE, when is John Cougar Mellenkamp coming to the MARK? April 8? Could you post the details and how to order. I want to organize a party to go see that concert!

When people wonder what the assets are of this community, our ability to reel in music like that ranks near the top of the chart, in my humble view.

At 2/26/2005 5:59 PM, Blogger The Inside Dope said...

The Mark really has been an amazing success. (Of course, when they opened years ago, when a bottle of domestic beer was running about $0.75, they introduced the $2.75 glass of stale tap beer too, so I guess it's a mixed bag.)
But the array of talent that they've managed to bring in is truly amazing. The Dope never thought he'd end up rubbing shoulders with Frank Sinatra in his lifetime, but it happened at the Mark. Liza Minnelli, Cher, Eric Clapton, Bette Midler, real heavy-weights, and the list goes on.
And alone of all the bright ideas cities have tried in the area with the promise that they'd form a core that would bring development and income to the area, the Mark has actually delivered.
For info on upcoming events, and to purchase tickets, just go to the Mark's website.


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